Quackback
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Create your first survey

Creating a survey with Quackback is straightforward. This guide will walk you through the process step by step.

Choose your survey type

When creating a new survey, you'll first need to choose between two types:

  1. Popup survey

    • Embed the survey directly on your website
    • Trigger based on user behavior
    • Target specific audiences
    • Customize appearance
    • Higher response rates
    • Best for: Collecting feedback from website visitors in real-time

  2. Link survey

    • Share your survey via a dedicated URL
    • Works anywhere
    • No code required
    • Great for email campaigns
    • Best for: Sharing surveys through email, social media, or other channels

Design your survey

Adding and managing steps

Your survey starts with three default steps that you can customize:

  1. Welcome message

    • Greet your respondents
    • Explain the purpose of the survey
    • Set expectations for completion time

  2. Questions Choose from various question types:

    • Open question
    • Multiple choice
    • Net Promoter Score (NPS)
    • Display content
    • Customer satisfaction (CSAT)
    • Rating scale

  3. Thank you message

    • Show appreciation for completing the survey
    • Optionally provide next steps or additional information

You can customize your survey flow by:

  • Adding new steps using the "Add new step" button
  • Reordering steps by dragging them to a new position
  • Removing unnecessary steps
  • Configuring navigation settings for each step:
    • Allow respondents to skip questions
    • Enable/disable back navigation
    • Set custom button text and behavior

Question Writing

Keep your questions focused and concise. Each question should gather specific, actionable feedback from your respondents.

Customizing your survey

Navigate between three main tabs to configure your survey:

  1. Steps

    • Add, edit, and organize your survey questions
    • Manage welcome and thank you messages

  2. Appearance

    • Customize the look and feel of your survey
    • Match your brand's visual identity

  3. Targeting

    • Set up display rules and conditions
    • Define your target audience

Question Library

Save time by using our question library - access pre-written questions by clicking "Add from library" when adding new steps.

Publishing your survey

Once you're satisfied with your survey:

  1. Use the "View responses" button to preview collected data
  2. Click "Publish" to make your survey live
  3. Use "Save changes" to update an existing survey

Before Publishing

Preview your survey and test all questions before publishing. While you can make changes later, it's best to have everything set up correctly from the start.

After publishing, you'll receive a link to share your survey or code to embed it on your website, depending on the survey type you chose.