Privacy Policy

Introduction

Welcome to Quackback, a user feedback platform that enables businesses to capture end-user feedback within their websites and applications. This Privacy Policy outlines our commitment to safeguarding your personal information in accordance with the General Data Protection Regulation (GDPR) and other applicable privacy laws. By using our services, you agree to the collection and use of information in accordance with this policy.

Definitions

"We", "us", "our": Refers to Quackback and its affiliates.

"You", "your": Designates any individual or entity utilizing Quackback services.

"Personal Data": Any information relating to an identified or identifiable natural person.

Scope of This Policy

This Privacy Policy applies to personal data collected through our website and the Quackback script embedded in our customers' digital platforms. It applies to all individuals whose personal data we process, regardless of their location.

Legal Basis for Processing Personal Data

We process your personal data based on the following legal grounds:

• Consent: Where you have given explicit consent for us to process your personal data for specific purposes.
• Contractual Necessity: Processing is necessary for the performance of a contract with you or to take steps at your request before entering into a contract.
• Legitimate Interests: Processing is necessary for our legitimate business interests, such as improving our services, provided that these interests do not override your fundamental rights and freedoms.
• Legal Obligations: Compliance with legal and regulatory requirements.

Types of Data Collected

We may collect and process the following types of personal data:

• Identity Data: First name, last name, username or similar identifier.
• Contact Data: Billing address, email address, and telephone numbers.
• Financial Data: Payment card details and transaction information, processed via our secure third-party payment processor, Stripe.
• Technical Data: Internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our website.
• Profile Data: Your username and password, preferences, feedback, and survey responses.
• Usage Data: Information about how you use our website, products, and services.
• Marketing and Communications Data: Your preferences in receiving marketing from us and our third parties and your communication preferences.
• Aggregated Data: Statistical or demographic data that may be derived from your personal data but is not considered personal data under GDPR as it does not reveal your identity.

How We Collect Data

We collect data through:

• Direct Interactions: You provide data when you fill in forms or correspond with us by post, phone, email, or otherwise.
• Automated Technologies: As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions, and patterns using cookies and similar technologies.
• Third Parties: We may receive personal data about you from various third parties, such as analytics providers or payment processors.

Use of Data

We use your personal data for the following purposes:

• Service Delivery: To provide and maintain our services, including account creation and management.
• Improvement and Development: To analyze data for improving our services and user experience.
• Security: To ensure the security of our services and prevent fraud.
• Marketing: To provide you with news, special offers, and general information about other goods and services we offer, subject to your marketing preferences and applicable laws.
• Legal Obligations: To comply with legal and regulatory requirements.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track the activity on our website and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our services.

Data Sharing and International Transfers

We may share your personal data with third-party service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. All third parties are required to respect the security of your personal data and to treat it in accordance with the law.

Your personal data may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from the laws of your country. We ensure that appropriate safeguards are in place to protect your data when it is transferred internationally.

Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process your personal data, and whether we can achieve those purposes through other means.

Your Rights

Under GDPR and other applicable privacy laws, you have the following rights regarding your personal data:

• Right to Access: Request access to your personal data.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure: Request deletion of your personal data under certain circumstances.
• Right to Restrict Processing: Request restriction of processing your personal data.
• Right to Data Portability: Request transfer of your data to you or a third party.
• Right to Object: Object to the processing of your personal data.
• Right to Withdraw Consent: Withdraw your consent at any time where we are relying on consent to process your personal data.

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below. We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data.

Children's Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from children under 16. If we become aware that we have collected personal data from a child under 16, we will take steps to delete such information promptly. If you believe we might have any information from or about a child under 16, please contact us.

Data Protection and Security

We have implemented appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered, or disclosed. We also limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know.

We have procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

Changes to This Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Email: [email protected]